I think one of the great SEO myths is every site should have a blog. I have seen sites invest in filling passionless blogs with content to feed the SEO machine. If you put effort into it and time it right, your followers, customers, and similar businesses will all value …

You can also build a reasonable idea of how many links you need, and how authoritative, in order to compete. To check out your competitors' links, you can search for their most popular URLs with the link: command in Google. If you want to go further, use one of the …

The SERPs will most likely choose to display your meta-description, so it needs to be captivating to encourage people to click through and read your blog. You only have 156 characters to play with, so every word has to count! When Google fluctuations are noted, many SEO managers panic and …